bmgt 110 project 1 juul labs 1


The purpose of this project is for students to use a real-world organization to discuss the purpose of business, to explain how stakeholders influence and are influenced by business, to demonstrate how external forces affect business and to explain the interrelatedness of business, government and society.

Outcomes Met with This Project:

  • discuss the financial, economic, regulatory, sociopolitical, and technological factors as they relate to a dynamic business environment
  • explain the importance of the integration of individuals and systems to organizational effectiveness.

How to Set Up the Report

Create a Word or Rich Text Format (RTF) document that is double-spaced using Times Roman New 12-point font. The final product will be 3 pages in length excluding the title page and reference page. Write clearly and concisely.

Create a Title page with a title for the paper, course number, your name and the instructor’s name.


You work as an analyst for Woebegone Community College. After coming out of a staff meeting, your manager asked you to create a report that will be used to present to the Student Affairs Association.

Course Materials and Research

You will complete research on Juul Labs.

  • Resources cannot be older than August 2019.
  • Resources can come from the library, news articles, videos and other credible sources to identify and discuss the issues as it relates to Juul Labs.

You will draw from the course materials to support the ideas presented.

Note that using course materials and reference articles goes beyond defining terms but clearly and thoroughly explains the ‘why and how’ of a situation. Avoid merely making statements but close the loop of the discussion by explaining how something happens or why something happens, which focuses on importance and impact. In closing the loop, you will demonstrate the ability to think clearly and rationally showing an understanding of the logical connections between the course materials, your reference articles and the question(s) being asked.

Use the following template using the headings to separate elements. Create a new paragraph for each bulleted item below. Do not use bullets in your paper as the required format is in narrative format with indented paragraph and no extra space between paragraphs.


  • Write an Introduction paragraph.The Introduction paragraph is the first paragraph of the paper and will be used to describe to the reader the intent of the paper explaining the main points covered in the paper. This intent should be understood prior to reading the remainder of the paper so the reader knows exactly what is being covered in the paper.
  • Consider writing the introduction last to ensure that the main points are covered.

Juul Labs Business and Purpose

  • Discuss Juul Labs’ business and purpose.

Juul Labs Stakeholders

  • Identify Juul Labs’ stakeholders.
  • Discuss how Juul Labs has influenced its stakeholders.

Shaping of Juul Labs Business Activities

  • Explain how the social environment has shaped Juul Labs business activities in the past year.

Business, Government and Society

  • Explain how current issues with Juul Labs demonstrate the interrelatedness between business, government and society. Provide examples and explain thoroughly.


  • Create a concluding paragraph. The Conclusion summarizes the main topics discussed in the paper.

Review the Paper

Read the paper to ensure all required elements are present.

The following are specific requirements that you will follow. Use the checklist to mark off that you have followed each specific requirement.


Specific Project Requirements

Proofread your paper

Read and use the grading rubric while completing the report to ensure all requirements are met that will lead to the highest possible grade.

Third person writing is required. Third person means that there are no words such as “I, me, my, we, or us” (first person writing), nor is there use of “you or your” (second person writing). If uncertain how to write in the third person, view this link:

Contractions are not used in business writing, so do not use them.

Paraphrase and do not use direct quotations. Paraphrase means you do not use more than four consecutive words from a source document. Removing quotation marks and citing is inappropriate. Instead put a passage from a source document into your own words and attribute the passage to the source document. There should be no passages with quotation marks. Using more than four consecutive words from a source document would require direct quotation marks. Changing words from a passage does not exclude the passage from having quotation marks. If more than four consecutive words are used from source documents, this material will not be included in the grade.

You are expected to use the research and weekly course materials to develop the analysis and support the reasoning. There should be a robust use of the course material. Material used from a source document must be cited and referenced. A reference within a reference list cannot exist without an associated in-text citation and vice versa. Changing words from a passage does not exclude the passage from having quotation marks.

Use in-text citations and provide a reference list that contains the reference associated with each in-text citation.

You may not use books in completing this problem set unless part of the course material. Also, do not use a dictionary, Wikipedia or Investopedia or similar sources.

Provide the page or paragraph number in every in-text citation presented. Since the eBook does not have page numbers, include the chapter title and topic heading. If using a video, provide the minutes and second of the cited material.

Submit the Report in the Assignment Folder (The assignment submitted to the Assignment Folder will be considered the student’s final product and therefore ready for grading by the instructor. It is incumbent upon the student to verify the assignment is the correct submission. No exceptions will be considered by the instructor).

Self-Plagiarism: Self-plagiarism is the act of reusing significant, identical or nearly identical portions of one’s own work. You cannot re-use any portion of a paper or other graded work that was submitted to another class even if you are retaking this course. You also will not reuse any portion of previously submitted work in this class. A zero will be assigned to the assignment if self-plagiarized. Faculty donot have the discretion to accept self-plagiarized work.

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