I did a project but there was a mistake in one part that need to be edited. In the strategy analysis you must write one strategy to each company. Amazon have a strategy and eBay have a strategy (It must be two different strategies). You should explain the strategy in details and give proof (each a least half a page). Then in the comparison part compare between the two strategies. (Also in details).
You should choose from these strategies ( Differentiation or cost leadership or focus strategy). I already did amazon’s strategy which is cost leadership but add more details to it. Then do eBay’s strategy then compare. Thank you