I don’t understand this Management question and need help to study.
After reading “Digitizing the consumer decision journey” select a specific quote from the reading that resonated with you and state it in quotations at the beginning of your paper. Cite the reading and selected quote you chose and then write about this quote from the article and how/why it resonated with you. Please ensure your writing is thoughtful, substantive and connects not only to specific information in the supporting reading but incorporates course concepts your own personal professional examples of the issues explored in the readings. Aim for about a page or roughly 500 words, not including the selected quote and reference information. Please make sure to site all your sources